1 / 4

Contact & Traces

Merrell

Sensory Brand Experience

Nangang Park, Taipei, Taiwan · 2026

Coordinates: 25.04320335855308, 121.59197142062317

聲刻

品牌感官體驗

台灣台北・南港公園・2026

Coordinates: 25.04320335855308, 121.59197142062317

Contact & Traces begins with the contact between the sole and the ground, exploring how walking leaves audible traces across an urban landscape.

Moving through Nangang Park, participants listened to changes in footsteps, surfaces, vegetation, water and the surrounding environment. Field recording became a way to rediscover the weight, pace and texture of movement. The shoe was approached not simply as an object to be seen, but as a sensory interface between the body and the landscape.

Developed around the concept of Contact & Traces, the project translated brand identity, material qualities and environmental sound into an experience shaped through walking, listening and memory.

《聲刻》從鞋底與地面的接觸出發,探索行走如何在城市地景中留下聲音的痕跡。

參與者穿行於南港公園,聆聽腳步、材質、植物、水域與周遭環境的變化,並以聲音採集重新感受行走的重量、速度與觸感。鞋不再只是被觀看的產品,而成為身體與地景之間的感知介面。

此計畫以 Contact & Traces 為核心概念,將品牌、產品特性、環境聲音與身體經驗轉化為一場可被行走、聆聽與記憶的感官體驗。